This site explores the power of language to help people change.

We all know a friend, loved one, or work with individuals who want to make some changes in their lives. We’ve often tried to offer these people advice, tough love, or give up altogether, feeling powerless.

This site is dedicated to helping those who help others change by breaking down the science behind why people change and translating it into practical nuggets that can be used in your daily life or professional practice.